Choccywoccydoodah: Chocolate, Cake and Curses

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On the other side, the guys in the studio and how they are making them, and making sure they’re making them right.

The best lesson I've learnt through running my business is that I can't please everybody so I'm not going to waste my time trying. I loved just having no responsibilities and throwing glitter on people and giving them too much chocolate.They still have a very close eye on the consultation team and see how they’re doing and make sure they understand the brand and the designs. If you have a blog and you worry about what to share about yourself, then Naomi and her family are the perfect role models to inspire you. Finance is provided by PayPal Credit (a trading name of PayPal UK Ltd, Whittaker House, Whittaker Avenue, Richmond-Upon-Thames, Surrey, United Kingdom, TW9 1EH). We were filming yesterday and it’s odd when somebody puts a camera in your face, I thought I would be a great TV persona but no. Or perhaps Eugenie is a Game of Thrones fan and fancies a red wedding cake like the one the team created depicting the slaughtering of a number of the show’s main characters covered in daggers and blood.

Artists, designers, sculptors, storytellers and astronauts, Choccywoccydoodah specialise in making dreams come true. This whole place is a whole little world and because we make each room entirely different so it feels like you’re in our world the café is the theatre. How cute would the Christmas Pokeballs look dotted around the house or… Make one for each of your guests as a table setting gift. Scattered amongst the various recipes for decadent cakes and desserts are photos, and short stories, and (frankly) gaudy artwork. Within the business my role is as Creative Director, doing {most of} the design and looking after our wedding clients.

First of all this is a really luxurious looking book, and left on a coffee table I think it would draw anyone nearby to flick through the beautifully presented pages. I loved the way they shared cute little stories about their life as newlyweds - getting married, setting up home, moving from New York to DC, getting their dog Kingsley, having their first child. I am Abbey, a little bit of the team that makes up the Sugalily design studio, which is based in Derby, right in the middle of England. Choccywoccydoodah: Chocolate, Cake and Curses is a book to celebrate all things chocolate and cake from a team that have dedicated their lives to being joy-makers and cake-bakers. It's Christmas time in the world of Choccywoccydoodah and Dave is preparing a 4-foot chocolate stag for a window display.

Oscar-winning actress Whoopi Goldberg looked no further than Brighton institution Choccywoccydoodah when she wanted a special Statue of Liberty cake for a friend. Then there’s Mike who’s just finished a three year apprenticeship with us, he’s an incredible sculptor as well. Celebrities from across the world clamour to have the team create the perfect patisserie centrepiece but the honour of an illustrious royal wedding has so far eluded the team. Commenting on the news, Co-Founder Christine Taylor, said: “We are very excited to move into Seven Dials.

There are illustrations by Dave, words by me, some cheeky recipes by Doodahs and some irreverence from us all. Famous world-over for their creations in confection I am a huge fan, and even more-so now I’ve got to know the team behind the yummy personally. Accordingly, as a sale has not been concluded, the goodwill now vests with the directors personally. We’ve resisted creating a cookbook for the last 20 years and finally we found a publisher who understands our world of stories, spells, cake, chocolate and curses. They already sold cakes in their café and they sorted combining chocolate with the cake because they had never quite done that before.